THE ART OF EVERYDAY JOE
The title really gets to the heart of the matter. I am an "Everyday Joe," I write for the "Everyday Joe" and art is FOR the "Everyday Joe."
That's why my new book is called, "The Art of Everyday Joe: A Collector's Journal." Before you think I'm some huckster JUST trying to hawk a book,
please hear me out.
Unfortunately, some people in the art world make things more complicated than they need to be. Don't get me wrong, I'm NOT talking about "dumbing
down" art. Art is expressive, multidimensional and often quite profound, but shouldn't people be free to see and feel whatever moves them? Shouldn't we
be able to break down the most complex work to its most basic, essential concepts?
Not too long ago, an art dealer told me that many people in the art world like to keep art shrouded in mystery ... held high on a mountaintop. Art is lofty and high-minded, but there's a big difference between profundity and pretense. We've done the snobbery thing for so long. Aren't we bored stiff with that?
Let's make art TRULY accessible for people. If we do this, we'll spark excitement and set off a renaissance. Let's talk about it, let's open our doors, let's be nice to people who nothing about art. Every single person is an opportunity to expand the reach of contemporary art. If you really think about it, this is more than just "pie in the sky." This is down to earth practicality. If the "Everyday Joe" thinks that art is actually available and affordable, they'll buy it ... and YOU get to eat tonight. Plain and simple. We don't need to complicate this.
Michael Corbin on 04.21.08 @ 07:10 AM EST [more..]